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Step into a Colorful Summer with Prima
As summer paints the world with its vibrant hues, there is an irresistible urge to break free from the muted tones of winter and embrace the
May 25, 2023


What's in Store for 2023 Travels
2022 was a good year for travels. It saw a rising trend of "revenge travels." Will 2023 bring as much excitement as 2022? The answer is yes.
Feb 10, 2023


2023 Winter/Spring Shows
Prima USA Travel is excited to hit the road once more.
Early this year, we're bringing both our new and classic collections to two shows.
Jan 13, 2023


Soft Side or Hard Side?
Hard-side luggage is on the rise, while soft-side luggage is still the choice for many travelers.
Jul 8, 2022


Prima Donates Damaged Luggage to Los Angeles World Airport Police
As a member of the travel industry, Prima USA Travel is proud to play a part in ensuring the growth and longevity of the travel ecosystem.
Jun 21, 2022


Buy Now, Pay Later
BNPL merchants promise convenience for both customers and sellers but here are things businesses need to watch out for.
Jun 9, 2022
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